Maximizing LTV with Holistic Customer Engagement
Wed, Jul 10
|Campus X, Community Blue Event Hall
Growing your customer lifetime value (LTV) requires a holistic view of your customer experience throughout their lifecycle. So how do you build a customer engagement engine that does this at scale? To find out, join Vassil Mladjov and Mike Barclay on July 10 at Campus X.


Time & Location
Jul 10, 2019, 7:00 PM – 8:30 PM
Campus X, Community Blue Event Hall, Alexander Malinov 31 Blvd, 1729 Sofia, Bulgaria
About the event
Overview
Historically, businesses and marketers defined growth as the rate at which they acquired new customers. More recently, retention has become a buzzword synonymous with sustained growth. But growing your customer lifetime value (LTV) requires a holistic view of your customer experience throughout their lifecycle. So how do you build a customer engagement engine that does this at scale?
To find out, join Vassil Mladjov and Mike Barclay in the discussion on Customer Engagement through Onboarding, Adoption, Retention, and Advocacy with proven actionable examples for each.
Language: English
About the Speakers
Vassil Mladjov runs the MoEngage Growth Accelerator program for corporate clients, Martech partners, and mobile startups. The new initiative helps companies launch, adapt and grow faster by using proven Asian unicorn success mobile strategies and adopting them for the EU and the US markets. Mr. Mladjov has worked in Silicon Valley since 1991 and has founded a number of…