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Productionizing Technology: When the Tech Precedes the Product

Tue, May 21

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Campus X, Enterprise 2 Hall

Normally, technology is expected to fulfill the promise of a product and help it win its target market. In a tech startup, typically these roles are reversed, as the technology precedes its product. Often product management is called late to sort out the chaos created by tech innovators.

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Productionizing Technology: When the Tech Precedes the Product
Productionizing Technology: When the Tech Precedes the Product

Time & Location

May 21, 2019, 7:30 PM – 9:30 PM

Campus X, Enterprise 2 Hall, Alexander Malinov 31 Blvd, 1729 Sofia, Bulgaria

About the event

Overview

Normally, technology is expected to fulfill the promise of a product and help it win its target market. In a tech startup, typically these roles are reversed, as the technology precedes its product. Often product management is called late to sort out the chaos created by tech innovators.

Join this lecture to hear Alexander Lefterov’s take on:

  • Does having a great technology actually help successful product definition?

  • Is bringing a disruptive technology to its target market like putting a round object in a square hole?

  • How should a technology product evolve to survive the transition from early adoption to main stream market?

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